In today’s Publetariat Dispatch, author and Publetariat founder and Editor in Chief April L. Hamilton gives Amazon Author Page pointers.

This post originally appeared as a guest post on the BookBuzzr Blog on 10/21/11.

Amazon has been instrumental in the rise of the indie author. Amazon  provides do it yourself publishing platforms both for ebooks (Kindle  Digital Publishing platform) and print (Createspace), as well as its own  imprint for a print and ebook publishing model. But that’s just the  beginning. Amazon takes things a step further by treating indie authors  the same as mainstream-published authors when it comes to marketing and  promotional opportunities on the site. One example of this is Amazon  Author Central, through which anyone who has authored content offered  for sale on Amazon can have his or her own, dedicated Amazon Author  page.

An Amazon Author page can be a surprisingly robust plank in your  author platform, especially considering that they’re offered totally  free of charge. Your Amazon Author page can include all of the  following:

• Author Photo
• Author Brief Biography
• Author Bibliography (of books/content for sale on Amazon)
• Author Blog Posts
• Dedicated Discussion Board
• Integration With Facebook, Twitter, and Email

Here’s my Amazon Author page:

Setting up your Amazon Author page is very, very easy, and it’s an  opportunity that’s open to all authors, mainstream-published and indie  alike.

First, you need to have an Amazon account. It doesn’t matter whether  you have one set up as a consumer or self-publisher, either type of  account is fine to use for Author Central sign-up. Just go to the Amazon  Author Central page, login, and fill in the provided form to have an  Amazon Author Page created for you. On the U.S. site its URL is http://authorcentral.amazon.com, and on the U.K. site the URL is http://authorcentral.amazon.co.uk . This page shows the options and tabs available to you once you’re logged in:

Read the rest of the post on the BookBuzzr Blog.